Software
Fathom Cloud
Inbound lead triage for a B2B software vendor
Leads used to sit unrouted overnight, and the strongest ones went cold by morning. The agent enriches and routes each one in under a minute, with its reasoning visible next to every assignment.
62
hours returned monthly
4.1
months to payback
94
percent accuracy
31
exceptions a month
Fathom Cloud’s inbound leads arrived around the clock but were only routed each morning. The strongest ones had already gone cold by the time anyone picked up the phone.
The requirement was showing the reasoning, not just the answer
The sales team would not accept an assignment they could not interrogate. Every routed lead carries the enrichment the agent used and the rule it matched, visible directly in the CRM record. Disagreements turned into a two-minute conversation instead of a standoff.
This was our most accurate deployment at ninety-four percent, helped by a narrow decision space. Payback is the slowest of the four at 4.1 months, because the manual process was already cheap to run. We said as much in the proposal.